Smile Makers put female pleasure at the heart of its mission. With plenty to choose from, shoppers can enjoy site-wide discounts.
Despite years of effort to demystify sex and reduce taboos around pleasure, many people still find themselves unsure about how to enhance their sex lives. Whether it’s adding some excitement to time spent with a partner or exploring during alone time, the right toy can make a world of difference – and that’s where Smile Makers steps in.
Billed as ‘pioneers in female sexual wellness,’ Smile Makers researches, designs and tests sophisticated sex toys and accessories that celebrate pleasure and are prominently displayed in high-profile stores like Selfridges, Urban Outfitters and Sephora. Now, customers seeking a new pleasure product can enjoy a 20% discount across all of Smile Makers’ collection as part of a campaign to promote wellbeing through self-care.
With a team made up of 75% women, female pleasure is at the core of everything Smile Makers does. They create products that they hope customers will proudly display on their bedside table, rather than feeling the need to hide them under the bed.
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For those who don’t know where to start when shopping for sex toys, the brand has created a helpful quiz that helps narrow down the products that might be most suitable. Alternatively, browsing the list of top-rated products is always a good idea, with plenty of reviews from real users to help customers decide what might work best for them.
Whether you’re venturing into the world of personal pleasure for the first time or looking to add to your collection, Smile Makers has slashed prices to offer more accessible indulgences. For beginners, ‘The Billionaire‘ bullet vibrator is now £39.96 after a 20% discount, boasting four speeds, two pulsation modes and waterproof convenience, reports the Mirror.
Get 20% off with special code
Sexual wellness site Smilemakers is offering 20% off site wide for a limited time when shoppers use the code SELFCARE20 at checkout
For those seeking something a touch more intense, ‘The Tennis Pro‘ G-spot vibrator provides an angled head, flexible neck and up to three hours of battery life between charges – also priced at £39.96 after the discount has been applied.
Alternatively, ‘The Whisperer’ offers a gentler approach. This lipstick vibrator caters especially to new mums but is perfect for anyone desiring discreet pleasure.
Now at a £27.96 with the discount, it’s an inviting choice for those dipping their toes into such delights.
There are plenty of pleasure emporiums to explore beyond Smile Makers, too. Lovehoney, which claims to have the largest selection of sex toys in the UK, truly has something for everyone – and there are often great discounts to be had, too while on the high street Ann Summers also has a decent range of sex toys and accessories.
That said, Smile Makers’ range has lots of great reviews from happy customers. One buyer of The Tennis Pro said: “I honestly didn’t know what to expect. It’s my first vibrator, and my expectations were kind of mid. I was pleasantly surprised. I’m still exploring and discovering, but so far so good.”
Another said: “A good starting toy to begin this vibe-y journey of mine. Not too intimidating and many modes for when you feel confident enough.”
The Whisperer has received a unanimous set of 72 five-star reviews with one shopper praising it as ‘silent, discreet and powerful.’ Another said: “I am so so in love with this new vibrator. It is the most perfect size but I love all the different settings. It’s super soft and squishy which I love because it almost feels gentle like skin. My new go to.”
However, these are very personal purchases and don’t always work for everyone. One buyer of The Tennis Pro said: “A bit stronger would have been lovely.
Overall, across all the different products on their site, Smilemakers has an average rating of 4.7 out of 5 stars based on 1,849 reviews, with shoppers praising the designs, price and variety of items on offer.
Right now, to enjoy a 20% discount across the site, shoppers just need to pop in the promo code SELFCARE20 at the checkout before 11.59pm on July 7, 2025.
Customers should note that this code is exclusive and can’t be used with other deals, slashed prices or bundles, and it’s a one-off per customer deal.
